CLIENTS

"Christine Kardashian is a PR professional who knows business to business technology and understood our industry. Her efforts achieved fantastic results in quantity, quality and creativity. We received great coverage in a variety of publications including national dailies. Her strong media relationships resulted in coverage for Altiris after journalists went to her and asked for story ideas." – Rhett Glauser, Virtualization, Alliance & Technology Partners – Altiris

"Christine Kardashian is an experienced, professional and dedicated PR specialist, who works extremely well under tight time restraints. Christine quickly established strong relationships on our behalf with key media partners, and continued to develop and nurture those relationships. We have been particularly impressed by Christine’s outstanding writing skills and her ability to adapt our communication strategies to meet specific media requirements. Christine continually provided us with a range of coverage, and helped to enhance our profile to new media. Christine went to great lengths to understand our key product messages in order to deliver strong and confident information to the media." – Carmen Li, Marketing Manager - ASUS Australia (2009)

"Christine Kardashian understands ASUS and the business and consumer technology markets quite well. She has a strong and proven record of PR professionalism." – Carmen Li, Marketing Manager – ASUS Australia (2008)

"Christine is a consummate professional in the field of public relations. She has the ability and personable qualities required for the job. Her outstanding work ethic ensures she will understand your requirements and implement an effective plan for the delivery of results. Highly recommended!" – Haig Kayserian, Managing Director, Kayweb Holdings Pty Limited (2009)

"Christine is a bundle of knowledge and expertise in the field of PR. From the funky to the corporate, she is able to engage publicity for products and events... she did so for me on more than one occasion, and I wouldn't hesitate using her and Dash PR again." – Haig Kayserian, Managing Director, Kayweb Holdings Pty Limited (2008)

"Dash PR had been contracted to promote and lift brand awareness for Leiela since July 2009. It has been a wonderful experience as Christine Kardashian adds a personal touch and connects with people. Christine has been dedicated to know our product and promote it to appropriate media and personalities achieving fantastic results. During the past nine months Leiela gowns have been proudly worn by many celebrities attending gala events such as the ARIAs, AFI Awards, television interviews and commercials, and gowns have featured in many magazines such as Cosmopolitan Bride, OK!, Woman’s Day. Leiela was also part of the L’Oreal Melbourne Fashion Festival thanks to Dash PR’s efforts. I would have no hesitation to recommend Dash PR to other businesses." – Lucy Laurita, Designer/Director, Leiela Ladies Evening Wear

"Christine is very knowledgeable and an expert in delivering online public relations. She is personable and everyone on the team worked well with her. As my organisation wanted to change our approach a few times throughout the project, I appreciated her flexibility and commitment to achieving goals even when the "goal posts" were frequently moved. Christine demonstrates outstanding written and oral communication skills, and has a fantastic ability to grasp complex issues and develop simple but effective strategy." – Jane Floyd, Web Channels Manager, Communications, Rail Corporation New South Wales (former employer)

MEDIA

"Like most Australian IT journalists I relied on Christine Kardashian and Dash PR as the main media interface with Asustek for its Asus products. Chris did an excellent job at meeting (and in the case of review product, anticipating) my needs and from what I hear, most of my peers enjoyed the same first-rate level of service. Chris understands the tech media but also made substantial inroads for Asus into the more mainstream 'lifestyle' publications, as a result of which Asus' media profile markedly increased during Chris's time handling the account. I'd recommend her to any tech vendor looking to stand out from the crowd." – David Flynn, freelance journalist (contributes to various consumer and technology publications including Sydney Morning Herald and Australian Personal Computer)

"I have always enjoyed working with Christine because she understands exactly what will appeal to me and my readers. I can always rely on her efficiency to organise review product and other materials promptly to meet my tight deadlines." – Stephen Fenech, Connect Editor – Daily Telegraph

"I have no hesitation in recommending Christine Kardashian for a public relations role. Over the last year I have worked with Christine in her role with ASUS. She has been extremely professional and has made my job, as a journalist, easier by providing information, review products and images in a timely fashion. On many occasions Christine has delivered materials I’ve required after hours and at short notice. Her communications have always been prompt, clear and targeted. Before contacting me with a new product she ensures that the product fits into the publications I write for ensuring that she isn’t wasting my time and that her clients are being pitched to relevant channels. Christine is clearly passionate about technology and does not just work in field as a meal ticket. She understands how social media tools like Twitter can be extended to serve the needs of clients in a considered way for the client rather than as a purely social tool." – Anthony Caruana, Gestalt Communications and freelance journalist

"Christine is great to deal with, a helpful PR professional who sends useful info, well written releases full of information, doesnt hound or annoy journalists and always responds quickly to enquiries. She also has a really good understanding of what journalists are looking for and makes sure the stuff she sends is relevant; and she is really helpful with angles, sources and pics and review units (even at really short notice). I get well over a hundred press releases in a typical week; Chris stands out from the crowd because she sends well-targeted stuff with the critical info easy to see. So as a result, of course I'm more likely to contact her when i need a quote or a product to fit a particular feature." – Fran Molloy, Ultraverse and freelance journalist

"Chris Kardashian is a true professional. Whenever I ask for anything, she had it to me in record time, which is more than I can say for most of the PR industry. I wouldn't hesitate in recommending her to any prospective clients. The fact she is up with technology and uses Twitter is more credit to her." – Roulla Yiacoumi, freelance journalist (contributes to various consumer publications including Sydney Morning Herald, The Age, men’s style, Virgin Blue Voyeur)

"Chris is a delightful PR professional with whom to work. Hard working, reliable and diligent in all her dealings. She has the demonstrated patience of a saint and keeps her cool when confronted with difficult journos (and clients). She always responds promptly and professionally to queries. I'd work with her any time." – Nate Cochrane, editor in chief B2B IT mastheads (Australia), Haymarket Media

"I have known Chris for a few years now and have worked with her in my capacity as an editor and publisher. I have the highest regard for her work – she is certainly among the pick of people in the PR area in terms of making sure those that depend on PR from her clients get the info on what they need in a timely fashion and with accuracy. I would recommend Chris to anyone needing PR – indeed, I am thinking of using her services in my own business! How much better can a recommendation get than that!" – David Hague Editor and Publisher VBtheDog Productions Pty Ltd